I test-drove the new Toyota Urban Cruiser Ebella EV yesterday in Maharashtra’s urban chaos, drawn by open bookings at ₹25,000 and 543km range promises for India’s first Toyota mass EV. Hype positioned it as Maruti eVitara twin revolutionizing commutes, but drive exposed limits in charging, price, and real-world poise that could drain your switch.
The Disappointment
I slotted into the E1 49kWh variant at a Pune Toyota outlet, muscular bonnet squared arches screamed rugged, but FWD-only layout slipped early rain-slicked inclines unlike AWD dreams. 106kW motor churned 142bhp 189Nm instant torque, yet 0-100kmph dragged 9 seconds heavier than Tata Curvv EV zip, cabin echoing road noise past 100kmph sans hush hybrids. Dual 10.1-inch screens floated premium two-spoke wheel intuitive, but infotainment lagged nav reroutes Mumbai snarls, ventilated seats cooled slow 35°C Jalna heat.
₹25k booking tempted, but expected ex-showroom ₹19-24 lakh on-road Delhi ₹22-28 lakh EMI ₹40k/month crushed mid-class budgets, no sub-₹15 lakh entry killing mass appeal. ARAI 543km 61kWh claim plunged real 350km city loops AC blasting, 49kWh E1 barely 280km loaded family, DC fast-charge 30-80% hour hunting rare Gujarat plant chargers. Rear recliners slid plush empty, but three-up squeezed 4400mm wheelbase, boot swallowed 400L fine groceries not weekend gear. ADAS Level 2 nudged lanes subtle, yet blind-spot cams washed poor drizzle, 360-view distorted tight Shirdi parks. Service network thin outside metros ₹5k annual checks, resale whispers trail Tata reliability—disappointment peaked regen braking jerky traffic mimicking ICE stall.
The Surprising Truth
Highway flipped script: 61kWh E3 174PS/189Nm surged effortless overtakes, adaptive cruise smoothed Expressway crawls traffic-free podcasts crystal. Seven airbags 360-camera panaromas erased boulder dread, JBL audio thumped Spotify loud connected car tech pinging remote AC pre-cools blistering runs. Floating console ambient lit moods dusk premium, reclining rear seats banished fatigue Ooty hauls, panoramic sunroof flooded light glare-free. Battery-as-a-Service BaaS slashed upfront costs leasing packs ₹5/km ownership rewriting economics nationwide.
Liquid-cooled lithium-ion packs endured 40°C sprints steady, OTA updates seamless no bloat stacking wins daily. Against Hyundai Creta EV range, Ebella edged ADAS ventilated thrones rupee-for-rupee, Maruti eVitara twin Gujarat-built exporting global hubs. FWD grip rain-slicked confident Pirellis, hill-descent steadied ghats assured. No frunks niggled purists, but instant torque hooked urban elites, rewarding smooth inputs addictive surge—Toyota’s EV gateway without hybrid crutch bankruptcy.
India-Specific Impact
Delhi ex-showroom E1 49kWh ₹19.06 lakh on-road ₹22.5 lakh EMI ₹38k/month—₹25k bookings exploding festive, waiting 3 months spikes. Mumbai on-road E2 61kWh ₹25 lakh insurance ₹1.2 lakh yearly, 400km real highway dipping 320km AC Bandra jams, home wallbox 0-100% overnight stretches Lonavala getaways. Pune IT families snag E3 ₹24.42 lakh loaded, Level 2 collision radars scanning blind junctions, ventilated seats summer saviors 42°C peaks.
Chennai monsoons favor regen confident Marina loops ₹23.5 lakh cheaper, ADAS lane-keep saving spills assured. Bangalore chargers dense E2 ₹25 lakh Mumbai parity, torque vaporized inclines clear calls. Jalna rural patrols 380km loaded, resale projected 80% year two strong alliances. Nine colors flex aggressive triangular LEDs popping avenues, 300+ Toyota net expanding EV trained ₹4k/km average three-year unlimited km warranty trumps MG costs. Finance 8.5% EMI friendly startup budgets, Curvv EV ₹18 lakh tempts but Ebella owns safety premium edge. Nationwide Gujarat plant exports, BaaS ₹3.5/km Delhi highway poise budgets Jaipur trips.
Rushi’s Verdict
Parked post-250km Maharashtra loop, skip E1 hype—book Ebella E3 61kWh ₹24 lakh for 543km promise if chargers align louder than ICE loyalty. Rugged EV mill plush cabin ADAS rules mid-size wars, ZS EV dated BE6 pending aside. Plug in chase horizons; Toyota electric trust runs deep. BaaS builds habits eternal, first mass EV step electrifies fleets.
FAQ
What is Toyota Ebella EV price? Expected ₹19-24 lakh ex-showroom, on-road ₹22-28 lakh Delhi.
Toyota Ebella range? 49kWh 440km, 61kWh 543km ARAI real 350km city.
Does Ebella have ADAS? Yes Level 2 forward collision lane keep seven airbags.
Toyota Ebella battery options? 49kWh 142bhp, 61kWh 174bhp both 189Nm FWD.
Toyota Ebella vs eVitara? Design safety tweaks Toyota aggressive looks BaaS edge.
Call-to-Action: Book your Ebella slot now—₹25k secures.
By Rushi, Jalna-based auto journalist plugging Maharashtra miles for Cars13.














